Metaverse Beer!?

BAYC teases something big, ETH finally broke out, Heineken enters the metverse.

GM, enjoy your weekend!

In today's newsletter

  • Yuga Labs teases new collaborative project!

  • ETH breakout 🎉

  • Heineken X Metaverse

Projects shown in the "Otherside" Teaser Trailer:

Yuga Labs teases "Otherside" and oh my god...

BAYC - TWITTER

Yuga Labs, the team behind BAYC, has just announced its newest project among the BAYC ecosystem called the "Otherside." The web3 focused company has been killing it among the NFT community recently. 

All within the past week, Yuga Labs has:

  • Acquired CryptoPunks and Meebits from Larva Labs.

  • Given IP rights to CryptoPunks and Meebits holders.

  • Launched $APE coin (which is currently trading at $13.05)

  • Announced creation of the ApeCoinDAO

Adding to the list, yesterday Yuga Labs released a teaser trailer for the project, and I'll be the first to say it's impressive. If you haven't yet seen it, check it out below:

In summary, an ape drinks a mysterious potion only for the world around him to be transformed. After flying through the new terrain, the ape is met by characters from various blue-chip NFT projects. All of which include:

  • Mutant Ape Yacht Club

  • Cool Cats

  • World of Women

  • CrypToadz

  • MeeBits

  • CryptoPunks

  • Nouns

The tweet doesn't specifically indicate what the "Otherside" is. With some detective work, I spotted the mysterious potion shown in the teaser in a previous post that announced BAYC's collaboration with nWay to create a P2E game. Take a look at the bottom left of the picture shown in this tweet:

Not to mention, the ape shown in the trailer is the same one shown in the picture. 

While this theory isn't confirmed, it's certainly plausible. 

Let us know what you think via Twitter. Feel free to tag us or even shoot us a message. We'd love to connect with our subs!

Things are looking up for crypto:

ETHEREUM - WEBULL

Yesterday's newsletter discussed Ethereum's potential breakout, and today that breakout was deemed to be true. With the help of the stock market's bullish momentum, Ethereum bulls took over! Despite the great news, the price of Ethereum needs to hold if there's any hope of continuing to climb. As of writing this, the price action looks excellent!

Heineken's metaverse marketing play:

Heineken Silver

Heineken takes a stab at web3 by introducing Heineken Silver, a new satirical virtual beverage created to get people talking.

With so many brands heading into the metaverse, Heineken saw a unique and humorous marketing opportunity.

"Our virtual beer is made only from the freshest pixels: no malt, no hops, no yeast, no water, and also, no beer. The result? An unusual & inaccessible premium lager with a tech and meta finish that no one can enjoy. Refresh now your virtual taste. Try to try the new virtual Heineken® Silver in Decentraland." - Heineken's official website.

You heard that right. There's zero use case for the "beverage" within the digital world. Despite this, it gets people laughing and eager to share how great their nonexistent beer taste is.

Before you offer, the next round is on me!

Tweet of the Day: A thread on 

DISCLAIMER

Nothing mentioned in this newsletter is financial advice, we are NOT financial advisors. NFToday was created with the intent to entertain those who choose to read and be a part of the community!